About us

We're an independent publication covering Backyard chicken keeping gear — practical guides, honest gear picks and free tools you can actually use.

Why we exist

Most Backyard chicken keeping gear advice online is thin, contradictory, or quietly trying to sell you something. We focus on clear, tested, no-nonsense guidance and build free tools that answer the questions people actually ask.

How we work

We research widely, favour first-hand and primary sources, and update our guides as things change. Our recommendations are ours — never paid placements.

How we make money

Some links are affiliate links: if you buy through them we may earn a small commission at no extra cost to you. It never changes what we recommend. See our editorial policy for the full detail.